Appendix table 2. Breakdown of newspaper sales 2000–2015, per cent (Corrected on 5 July 2018)

Corrected on 5 July 2018 The corrections are indicated in red.
Year Dailies Other newspapers
Advertising Subscriptions and single copy sales Total Advertising Subscriptions and single copy sales Total
2000 58 42 100 41 59 100
2001 56 44 100 43 57 100
2002 54 46 100 46 54 100
2003 53 47 100 47 53 100
2004 53 47 100 46 54 100
2005 54 47 100 47 53 100
2006 55 45 100 47 53 100
2007 55 45 100 47 53 100
2008 55 45 100 46 54 100
2009 48 52 100 48 52 100
2010 49 51 100 49 51 100
2011 52 48 100 50 50 100
2012 50 50 100 49 51 100
2013 47 53 100 52 48 100
2014 45 55 100 48 52 100
2015 45 55 100 46 54 100
Until 2009 revenues of printed newspapers only. From 2010 onwards revenues of digital sales are included.
In addition to advertising proper all classifieds including announcements, notices, column advertisements and public offices are also included.
Source: Finnish Newspapers Association

Source: Mass media and cultural statistics. Statistics Finland

Inquiries: Kaisa Saarenmaa 029 551 3517, Tuomo Sauri 029 551 3449, joukkoviestimet.tilastokeskus@stat.fi

Director in charge: Jari Tarkoma


Updated 18.11.2016

Referencing instructions:

Official Statistics of Finland (OSF): Mass media statistics [e-publication].
ISSN=2323-6345. 2015, Appendix table 2. Breakdown of newspaper sales 2000–2015, per cent (Corrected on 5 July 2018) . Helsinki: Statistics Finland [referred: 7.12.2019].
Access method: http://www.stat.fi/til/jvie/2015/jvie_2015_2016-11-18_tau_002_en.html