Concepts




Innovation


An innovation is a new or significantly improved product (goods or services) brought to market by an enterprise or a new or significantly improved process, a new marketing method, or a new organisational method in business practices, workplace organisation or external relations implemented by an enterprise.

Innovation (product, process, marketing method or organisational method) must be new to the enterprise in question. The developer of the innovation can be the enterprise in question or other enterprises or organisations.



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Source organisation

  • OECD

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